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About Rocío
Rocío Pérez is a transformational speaker, strategist, and leadership catalyst who helps individuals and organizations lead boldly and shift intentionally.
60,000+ leaders trained Founder
The MindShift Experience
30 years accelerating impact Trusted by boards, C-suite teams, and high-potential talent globally.
Through her proprietary The MindShift Experience , she guides people to unlock what’s already within them — confidence, clarity, and the courage to rise.
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From dropout + teen mom → dual-MBA → global leadership catalyst.
Many people expected her to fade into the background. A seventh-grade dropout. A teenage mother. A woman others counted out again and again.
Grit, purpose, and possibility became her curriculum. She earned a dual MBA while raising her son, stepped into leadership roles, and spent decades building mastery in organizational strategy, psychology, and mindset transformation.
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Fuel. Fire. Forward.
These are the three shifts leaders feel when we work together.
Fuel
Reconnect to the purpose behind your work so every decision is the right one.
Fire
Build unshakable confidence that thrives under pressure.
Forward
Turn insight into movement with clear next steps.
The shift starts now.
Let’s change how you think, how you lead, and how you live.
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Everything you need to know about you is already inside
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The only blueprint you need to follow is your own
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Success is the result - the shift is the decision
The MindShift Experience Courses
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The MindShift Experience Masterclasses
Framework for clarity, confidence and momentum.
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The MindShift Method
A 5-step process to eliminate doubt and build direction.
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Executive + Team Coaching Pods
Small group coaching
with accountability loops.
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Rocío Live, Speaking &
experiential workshops
Shift-on-contact experiences
that reset mindset + energy.
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